McDonald’s has something new to offer, but that’s not another menu item. The famous fast food chain has just teamed up with Peter Alexander, one of Australia’s leading sleepwear brands, to launch a limited edition sleepwear, including pajamas, sweaters, shirts and shorts .
It will be an exclusive collection that will feature iconic McDonald’s characters such as Birdie, Grimace and Hamburglar. Of course, most of the colors would be the restaurant’s red and yellow. Burgers and fries will also make an appearance with the famous characters.
McDonald’s said it was delighted with the collaboration and looked forward to the customer’s response. Restaurant executives added that they were eager to see customers wear their exclusive pajamas and celebrate their 50th birthday with them.
“We are delighted to partner with Peter Alexander to launch our own line of limited edition Macca’s pajamas,” 7 News said quoting Amanda Nakad, McDonald’s Australia Marketing Manager. “Ronald, Grimace, Birdie and the Hamburglar are an integral part of our history and we love the sense of nostalgia and the pleasure they bring to make this collection so unique to Macca.”
Why McDonald’s launched pajamas in Australia
Perth Now reported that McDonald’s Australia created the nightwear collection with Peter Alexander as part of the 50th anniversary of the fast food company in the country. This is one of the promotions to celebrate and mark Ronald McDonald’s operations in Australia.
Besides the pajamas, it was revealed that the burger restaurant also plans to introduce more promotions from June to the end of August. As the restaurant shared, it will be rolling out a range of awesome promotions, collaborations, and new menu items.
Either way, shoppers looking to purchase the McDonald’s nightwear collection can find it online and at Peter Alexander stores across the country. There are 10 designs to choose from and sizes are available for kids, teens, and adults.
Sale will continue while supplies last, so it would be best to buy early if customers don’t want to run out of those limited McDonald’s pajamas. meanwhile, nightwear prices range from $ 59.95 to $ 129.00